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We left Big Agency. It’s time you did, too.

Our team comes from the top global PR firms, which means senior-level talent, always on your business. That is our Approach.

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Ragan PR Daily - Agency of the Year
PRWeek Awards - Outstanding Boutique Agency Shortlist
Certified WBENC Women's Business Enterprise

Does AI even know you exist?

AI is the new search. But it can only be smart about your brand if you are.

A.I. Visibility Audit

Food & Bev is rapidly evolving.

What people want from their food is changing. Is your brand keeping up?

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Incredible work. Undeniable results.

Work so effective, it’s guaranteed.

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Senior talent. Always on your business.

Every account is led by industry veterans. Including yours.

About Approach

Clients who trust Approach.

Case Studies

Credibility delivers results.
Results grow credibility.

Goldfish Swim School

15% increase in enrollment conversions

Goldfish Swim School

We filled swim classes during Goldfish’s slow season. By pairing trusted parent influencers with hyper-local paid media, we developed a demand gen lead engine across 52 schools.

Outcomes

  • 14,286 leads
  • Up to 15% lead-to-enrollment conversion
  • 35% of leads across participating schools came from influencer ads
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Insight Global

1.8 billion tier-one impressions

Insight Global

We built an integrated B2B credibility campaign to position Insight Global beyond the “staffing company” label. Through national media relations, executive thought leadership and purpose-driven storytelling, we elevated awareness and strengthened its reputation as a global talent and consulting partner.

Outcomes

  • 1.8 billion tier-one impressions across 300+ national outlets
  • +287% year-over-year increase in share of voice
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Panda Express

Supporting 100+ local market store openings per year

Panda Express

We fuel new store openings for the beloved American-Chinese QSR opening more than 100 locations each year. Our proven, hyper-local approach combines earned media, influencer partnerships and community engagement to drive foot traffic. The result: more neighbors through the doors on opening day, and sustained momentum in the months that follow.

Outcomes

  • Hands on execution for every single location
  • Over 2.5 billion impressions each year
  • Hyper-targeted paid application with an average CPE of $.02
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Our Work

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